Research Paper on the Phenomenon of NFL Wide Receiver Odell Beckham Jr. and the Media

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Term Research Paper for a Sports Communications class exploring the relationship between Odell Beckham Jr. and the negative media coverage he received during his time in New York. Analyzes the question of "is he maligned, treated unfairly, or his own worst enemy?".

Every now and then in the sports world, we are gifted with these once in a lifetime athletes who come in to their respective game and do the unfathomable. These athletes bear names like Michael Jordan, Derek Jeter, Lebron James, and Tom Brady and they make unforgettable plays, smash records, and soak up the attention of the media and fans. Most of them understand how to excel in everything they do, both on and off the field or court of play, however for some this is not the case.

Unfortunately, there are times when an athlete has incredible athletic prowess and can play with the best of them, but their lack of professionalism and response to the fame tarnishes their reputation. Their behaviors and actions provide a source of negative sensationalism for the media and a poor representation of their team. In recent years, no athlete has shown this better than Odell Beckham Jr.

Read the full paper here.